In the year 2000, Eicher Group was thinking of shutting operations and selling the firm. However, there was a time when the parent company was thinking of shutting operations. Siddhartha Lal, the scion of Eicher Motors, saved the firm from oblivion. In the year 2000, Eicher Group was thinking of shutting operations and selling the firm. Bullet Classic 350 became the company's highest selling motorcycle due to this strategy.

Source: dna September 05, 2023 21:52 UTC