The Ministry of Tourism and Antiquities and the Ministry of Culture are set to develop an action plan to promote Egypt’s tourism globally, incorporating an entertainment aspect as well. Minister of Tourism and Antiquities, Ahmed Issa, and Minister of Culture, Nevine al-Kilany, met at the headquarters of the Ministry of Tourism and Antiquities in the New Administrative Capital. The ministers discussed ways to enhance joint cooperation between the two ministries and discussed the development of a joint action plan to promote cultural tourism with an entertainment dimension locally and internationally, a joint statement from the two ministries said. According to the study, the segment of tourists who sought to explore culture and antiquities was the majority in Egypt, beside four other segments – adventure tourism, recreation tourism, family tourism, and cultural and recreational tourism together, Issa said. Kilany assured that a wide array of cultural events incorporating entertainment are planned – both locally and internationally – in order to promote Egypt’s unique culture and heritage.
Source: Egypt Independent June 01, 2023 16:21 UTC