There will be advertisements on NHL players' helmets this season as teams try to recoup revenue lost to the pandemic. The New Jersey Devils, Washington Capitals and Nashville Predators became the first teams to unveil helmet ads Tuesday. "So, they're looking for valuable, real valuable, tangible assets that will help us, guys like me, make partners whole. The NHL is leaving jerseys alone, largely because it was quicker and easier to sell ads on helmets than anything else. CLICK HERE TO GET THE FOX NEWS APPThe NHL could sell jersey ads at some point when it feels it could make significant money from the venture.

Source: Fox News December 23, 2020 00:22 UTC