In this week’s SportsMoney Playbook: the company poised to cash in on NIL laws, Nascar's crypto king and a betting platform going public. Featured StoryOpendorse cofounder and CEO Blake Lawrence is digging in for a massive growth opportunity as NIL laws become legal across the country. OpendorseCollege Athletes Are Ready To Reap The Rewards Of The Billion-Dollar NIL Market. Opendorse, an athlete marketing platform, projects the NIL market will be worth $500 million in 2022—and the company is digging in for a massive growth opportunity. Hot ReadsUpon Further ReviewSeven years after signing with Adidas at age 15, superstar skateboarder Tyshawn Jones is releasing his second sneaker with the brand.

Source: Forbes June 24, 2021 12:10 UTC