CANADA-BASED firm Firstlight Media recently signed a partnership with Smart Communications to deliver improved video experience for the telco's customers. Firstlight Media's fifth-generation, cloud-native platform is expected to provide a seamless, cross-platform video infrastructure for the PLDT group's mobile and home over-the-top (OTT) video applications. This would enable differentiated video experiences and a suite of new cutting-edge capabilities without the complexity of maintaining separate applications for the group's various brands. Video is among the key drivers of data usage in the Philippines. In 2021, mobile data traffic on Smart's network grew to 3,337 petabytes, up by 16 percent compared to 2020.

Source: Manila Times April 16, 2022 08:51 UTC