Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat, has announced the launch of a new marketing campaign, ‘Taste You Can Believe In’ that aims to communicate Beyond Meat’s delicious taste, while championing planet benefits. The campaign coincides with the time of year where people make the decision to eat less meat as part of the Veganuary campaign. The experiential campaign will see a nationwide Beyond Meat UK food truck tour. NEW Bacon Plant at Honest BurgerIn time for Veganuary, Beyond Meat are launching this Bacon Plant Vegan Burger at Honest Burgers nationwide. Beyond Meat burger, La Vie plant-based bacon, Applewood Vegan cheese, Tubby Tom’s Bacon Dust shoestring fries, Ve chipotle mayo, rocket and pickles.

Source: The Times January 16, 2024 06:30 UTC