Of the hundreds of thousands of Facebook ads the Trump campaign ran in 2019, the most successful could reasonably be described as the most boring. Facebook Twitter Pinterest Examples of the most popular Facebook ad format for Trump’s 2020 campaign. Photograph: FacebookA year of Facebook adsThe Trump campaign spent $19.4m on 218,100 different Facebook ads in 2019, which were seen between 633m and 1.3bn times. The candidate whose Facebook campaign could rival Trump’s is the former New York City mayor Mike Bloomberg. Facebook Twitter Pinterest Mike Bloomberg is also running Facebook ads about imperiled and adorable animals.

Source: The Guardian January 29, 2020 06:00 UTC