Other retailers that invested heavily in e-commerce before the pandemic are also thriving.is one example , but there are other less obvious success stories. Ikea, which is best known for its cavernous big box stores, reported a 45% increase in online sales over the 12 months to August. Going bust: The ranks of the less fortunate include companies that didn't fully embrace online shopping, or that relied too heavily on sales in malls. US e-commerce sales will increase 18% to $710 billion this year, research firm eMarketer estimated in June. Google has accelerated its own e-commerce plans in response to the pandemic, Ready said.

Source: CNN October 11, 2020 12:45 UTC