And while it works on that sometimes it manages to “manifest” something that’s actually good for the user - like its app tracking transparency. Apple has rolled out app tracking transparency with iOS 14.5, a feature that allows you to stop apps from tracking you across other apps and websites. A report from Flurry Analytics has estimated that only 4% of active iOS users in the US have actually opted for ad tracking, the other 96% have opted out. Apple’s app tracking transparency works in two ways. App tracking transparency is a good thing, but at the end of the day, it is about Apple making money off it.

Source: Hindustan Times May 07, 2021 17:22 UTC