PIDM continues financial resilience advocacy with new campaign - News Summed Up

PIDM continues financial resilience advocacy with new campaign


In line with this, Perbadanan Insurans Deposit Malaysia (PIDM) launched its second #SediaPayungKewangan financial resilience campaign and its microsite, as well as PIDM’s good financial management icon, Chief BerUang’s Instagram handle @chief.beruang. The public can expect various on-ground and digital activities as the campaign goes hybrid until Sept 30. PIDM executive vice-president Wan Ahmad Ikram Wan Ahmad Lotfi said the impact of the Covid-19 pandemic, amid other economic uncertainties, had highlighted financial literacy as a necessary survival skill in building resilience. “The public can also follow Chief BerUang on his new Instagram account @chief.beruang for financial tips and easy-to-consume financial literacy content,” added Wan Ahmad Ikram. As part of on-ground activities, PIDM will organise roadshows in four areas, starting with the Klang Valley on Aug 6, followed by Negri Sembilan, Melaka and Johor to cover 25 locations over 21 days.


Source: The Star July 31, 2022 19:28 UTC



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