As chief communications officer at Forbes, Laura Brusca says that "a big part of my focus is really on both promoting and protecting the brands. And I think that's what's really given us this global recognition and global appeal with so many different types of audiences." You need a team that's both ready to go and flexible and able to work with one another. That's really, really critical." View all of the interviews in the “PR's Top Pros Talk” series.

Source: Forbes March 11, 2024 13:01 UTC