When it comes to obtaining venture capital, you must have a solid understanding of the market opportunity. This focus on a large market opportunity has become even more important in recent years, as the the funds have gotten much larger. To estimate the market size, Kara recommends that you start with a "top-down" approach. We built specific offerings with features that were above and beyond the open source features -- a proven open core business model. The Big PictureJust because there is a big market opportunity does not mean VCs will necessarily be interested.

Source: Forbes January 06, 2019 17:15 UTC