CLEARWATER, Fla., Aug. 5, 2024 /PRNewswire/ -- PostcardMania, the $104.6 million marketing technology firm with 384 staff, increased second quarter revenues significantly over the same quarter last year, improving 12% over Q2 2023, as more businesses choose direct mail to reach increasingly digital-exhausted consumers. PostcardMania's direct mail automation products and automation-led division, PCM Integrations, remain at the forefront of growth with top-line revenue increasing 55% over the second quarter last year. "PostcardMania's most technology-driven products and services, namely direct mail automation, continue to drive growth for us this year, and this is a great sign for us and for the businesses we serve," said PostcardMania Founder and CEO Joy Gendusa. "We still have a lot of room to grow our automated direct mail products, and they're some of the most effective tactics for budget-conscious businesses. Two direct mail automation products in particular, Website to Mailbox and Daily Mailer Postcards, have outpaced product growth, combining for a Q2 revenue increase of 165% over Q2 2023.

Source: Forbes August 05, 2024 12:31 UTC