Protests erupt in South Africa over controversial TRESemmé ad featuring Black hair - News Summed Up

Protests erupt in South Africa over controversial TRESemmé ad featuring Black hair


Johannesburg, South Africa (CNN) Two advertisements, one showing a black woman's hair labeling it "frizzy and dull," the other showing blonde hair, labeling it, "fine and flat" and "normal" set off protests at one of South Africa's largest retail pharmacies. EFF Members stop public from entering a Clicks store in the CBD during the national shutdown of all Clicks outlets on September 07, 2020 in Durban, South Africa. RESemmé South Africa also i ssued an apology, saying: "We are very sorry that images used in a TRESemmé South Africa marketing campaign on the Clicks website promoted racist stereotypes about hair. In videos shared on social media , protesters dressed in red were seen throwing shelves in one of the Clicks stores. It is not the first time in South Africa where marketing campaigns have resulted in a backlash against the brand.


Source: CNN September 08, 2020 15:48 UTC



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