When BuzzFeed News journalist Mat Honan began texting readers the latest Covid-19 numbers and news in March, readers quickly proved that texting is a two-way street. Ms. Bui in turn found herself giving advice to people who texted for help with difficulties such as accessing unemployment benefits. Joe Eskenazi, managing editor and a columnist at Mission Local, began his text service as a way to cover the 2018 San Francisco mayoral election. Mr. Eskenazi said he tries to send at least one text every day to his roughly 325 subscribers, and responds when they text him. The Wall Street Journal has not experimented with texting readers the news, a Dow Jones spokeswoman said.

Source: Wall Street Journal June 19, 2020 17:23 UTC