If Vietnam’s first automaker, Vinfast, is serious about contending in the global auto market, it’s initial car designs don’t indicate that it is very serious about making a splash with design. Both vehicles were designed by Italian design house Pininfarina, which worked with VinFast. It could literally be any car in the world, as generic a looking sedan as you’ll find anywhere. “The strong distinguishable design, enhanced by elegant lines and refined details, gives our cars several distinctive highlights,” said David Lyon, VinFast’s design director in a statement. “First and foremost, these emanate around the V logo in the grille which references the country of Vietnam, as well as the Vingroup and VinFast brands.

Source: Forbes September 11, 2018 00:56 UTC