As New Zealand’s largest manufacturing industry and the second largest goods exporter, the red meat sector is critical to the prosperity and wealth of the country’s economy. It’s New Zealand’s red meat sector. José Ignacio Pompé/Unsplash Globally, consumers are seeking out – and paying a premium for – New Zealand meat. Despite the current uncertainties created by Covid-19, it is an exciting time for the red meat sector with the global population expecting to grow by two billion by 2050 and protein demand forecast to double by 2050. A sustainable and thriving red meat sector is critical to the country’s health and economic wellbeing, especially in the face of Covid-19.

Source: Stuff February 19, 2021 15:56 UTC