ESPN noted the value of UFC will rise when a new TV deal in 2019 is negotiated. The report also detailed, “The leader in the bid to buy the biggest mixed martial arts business in the world is said to be Chinese-based conglomerate Dalian Wanda Group, sources said. ESPN reported the new TV deal could inject “$250 million in annual revenue to the bottom line, investors were advised." ESPN.com reported four companies, including WME/IMG, China Media Capital, the Blackstone Group and Dalian Wanda Group, have submitted bids with a valuation between $3.5 billion and $4 billion. A Tuesday report that the Ultimate Fighting Championship owners are in “advanced talks” to sell the Las Vegas-based company is overblown, sources close to the situation told The Times.

Source: Los Angeles Times May 10, 2016 19:26 UTC