Since its founding in 2016, Simple Habit has been downloaded by 1.7 million users, more than 40,000 of whom pay to unlock all the platform’s features. Vicky Valet: What were you doing before you founded Simple Habit? Kim: Meditation teachers apply to Simple Habit and we vet them to make sure they’re top-notch. It’s a two-side marketplace: On the supply side, there are meditation teachers, and on the demand side, there are users. We get reached out to by companies who want to buy Simple Habit in bulk and offer it as part of their benefits.

Source: Forbes September 12, 2018 13:52 UTC