Skoda's new CEO, Thomas Schaefer, says the brand plans to launch cheaper model variants in Europe to better compete with Hyundai, Kia, as well as enter new markets in Africa, and expand its EV lineup with a small electric car. Volkswagen unions in Germany complain that Skoda is competing with the group's core VW brand. We recently launched a great product on the market in Europe with our Enyaq iV [full-electric compact SUV]. On the electric side, we are working on vehicles below the Enyaq iV to gain a foothold in the smaller segments. There are many markets where I see a lot of potential for Skoda and the VW Group.

Source: The North Africa Journal March 23, 2021 07:56 UTC