Story of Journalist Who Quit Nation Media After 17 Years to Start Thriving Venture - News Summed Up

Story of Journalist Who Quit Nation Media After 17 Years to Start Thriving Venture


Before establishing her business in 2019, she was working at Nation Media Group in the advertising department for 17 years before quitting in 2017. "KALRO informed me that there was a farmer in Tigoni, Limuru, growing gooseberries, so I went to see him. “The farmer was very experienced and we went over the advantages and various aspects of growing gooseberries. Viola’s curiosity about the gooseberry venture compelled her to leave the magazine in 2019 to empower farmers on the advantages of growing gooseberries. She started receiving orders from people interested in exporting the fruits and turned the surplus into sweet and hot sauce, gooseberry chilli sauce, gooseberry jam and gooseberry juice.


Source: Daily Nation April 10, 2023 21:35 UTC



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