Stuff retains largest national audience - News Summed Up

Stuff retains largest national audience


Stuff continues to be the go-to news outlet for New Zealanders across the country, according to the latest data released from global information and measurement company, Nielsen. Reaching 3.485 million Kiwis each month across print and digital, Stuff has held its dominance in all the major cities with 1.2 million in Auckland, over 402,000 in the capital, and 343,000 in the Waikato. Meanwhile the NZ Herald is also celebrating a milestone, with more than 2.26 million Kiwis engaging with its print and digital content each week, its biggest brand audience in its 158-year history. Overall, New Zealand Media and Entertainment (NZME) now reaches an impressive 3.4 million people across its print, digital and audio platforms. The latest Nielsen news readership results released revealed that the NZ Herald reaches 598,000 readers each issue on average, with the Weekend Herald reaching 740,000 and the Herald on Sunday reaching 346,000.


Source: New Zealand Herald August 29, 2022 01:21 UTC



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