Tourism Authority of Thailand (TAT) governor Thapanee Kiatphaibool said the agency forecasts tourism receipts of 70-76.5 billion baht for the New Year holiday, down 2-9% from last year. Between Dec 20 and Jan 1, foreign arrivals are estimated at 1.4-1.5 million, down 6-12% year-on-year, with revenue dipping 4-15% to 51.6-58 billion baht, said Ms Thapanee. She said domestic trips and revenue are expected to grow 7% year-on-year to 4.96 million trips and 18.5 billion baht between Dec 31 and Jan 4. The nine countdown events organised by the TAT are projected to generate 4.83 billion baht, an 8% increase year-on-year, from 859,300 local trips. During the first half, outbound travel grew nearly 20% year-on-year, before slowing in the second half due to declining confidence stemming from border skirmishes.

Source: Bangkok Post December 25, 2025 23:33 UTC