Nutthawat WichieanbutWith just two weeks remaining before the general election on Feb 8, political parties are intensifying their campaigns, sharpening policy messages and deploying high-profile figures to win over undecided voters. The People's Party (PP), meanwhile, has sought to reignite enthusiasm by bringing back Pita Limjaroenrat, former leader of the dissolved Move Forward Party, to help campaign. The Pheu Thai Party has accelerated its economic messaging, unveiling policies to address cost-of-living pressures. According to Mr Stithorn, BJT's current strategy is more about reinforcing existing support than expanding it. "They need to fix this fast," Mr Stithorn said, "or the gains from Yodchanan's image will be wasted."

Source: Bangkok Post January 27, 2026 22:04 UTC