Tencent's New Strategy - News Summed Up

Tencent's New Strategy


The company is best known for its popular social messaging platform WeChat, mobile payment solutions and fast-growing mobile gaming segment. During Tencent’s 2016 annual results announcement, management reiterated “Connection” as its strategy for 2017—which means WeChat will remain at the core of Tencent’s business development strategy, and with good justification. WeChat in RetailBeyond messaging, WeChat is also a source of news and promotional information for its users. However, by integrating it into its all-in-one app, WeChat, Tencent should be able to successfully scale the service in China. When it comes to social messaging, WeChat dominates in China, with no apparent competitors in sight.


Source: Forbes May 05, 2017 22:30 UTC



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