The Amazing Ways Coca Cola Uses Artificial Intelligence (AI) And Big Data To Drive Success - News Summed Up

The Amazing Ways Coca Cola Uses Artificial Intelligence (AI) And Big Data To Drive Success


The Coca Cola Company is the world’s largest beverage company selling more than 500 brands of soft drink to customers in over 200 countries. Every single day the world consumes more that 1.9 billion servings of their drinks including brands like Coca Cola (including Diet and Zero) as well as Fanta, Sprite, Dasani, Powerade, Schweppes, Minute Maid and others. Coca Cola is also looking to follow the lead of tech giants by developing something similar to their “virtual assistant” AI bots such as Alexa and Siri. The AI will reside in vending machines, allowing greater personalization – for example, users will be able to order their favorite blend from any vending machine, with the machine mixing it to their individual preference. This could mean more lively and excitable vending machines in malls or entertainment complexes, and more somber, functional behavior in a hospital.


Source: Forbes September 18, 2017 04:18 UTC



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