These companies and countless others have been targets of grassroots consumer activism, offline and online, that have led to positive change. Most companies are forced to address these issues, publicly repent and substantively change the way they do business – and for the better. Bean does not endorse political candidates, take positions on political matters or make political contributions. Bean’s brand and reputation.”At this point, L.L Bean is now shamed and victimized by an organization that launched a social media weapon of mass destruction at the brand, a form of social media brand terrorism (terrorism with a lower case t of course). Bean’s brand, Coulter is (trying to).

Source: Forbes January 14, 2017 19:37 UTC