Everything about this coworking space, from the distinct lighting in each space, down to the books on the coffee tables, seemed intentionally handpicked to spark conversation and evoke specific human interactions. We interviewed 4 leading coworking brands and 2 industry experts to gain insight into the increasingly popular hospitality-driven trend that is transforming the work landscape. Our goal is to share best practices from the brands that are pioneering the future of work in the hopes that it helps the entire industry move forward sustainably. That special feelingCoinciding with Arian, for Sibila Lantzy, Executive Vice President of Shift Workspaces, a Denver-based coworking brand known for its high-touch hospitality, “workspace is about how we make people feel”. This “VIP experience,” as Sibila describes it, is behind their remarkable 70% member retention rate.

Source: Forbes May 15, 2024 12:49 UTC