Canada Goose did $460 million in sales in 2018, more than triple the number from four years earlier. Now that Canada Goose has entered the pantheon of global luxury brands, Reiss must deftly navigate an unforgiving retail marketplace. in Germany to buy his coats, now renamed Canada Goose because Snow Goose was trademarked in Europe. They have classic, understated designs, are incredibly warm and carry the distinctive Canada Goose logo. Like all entrepreneurs in the tastemaker business, Reiss will face his biggest challenge in preserving Canada Goose’s exclusivity while greatly expanding revenues.

Source: Forbes April 18, 2019 10:52 UTC