Warner Bros./Time Warner Inc.’s The Nun continued their recent hot streak on Friday, earning a whopping $22.4 million on its opening day. That is a record for the Conjuring series and includes $5.4m in Thursday previews (also a record for the New Line franchise). Annabelle: Creation opened with a $35 million weekend from a $15m Friday (2.33x), while Conjuring 2 earned $40m from a $16.3m Friday (2.45x), Annabelle earned $37.13m from a $15.5m Friday (2.39x) and The Conjuring earned a $41m weekend from a $16.9m Friday (2.42x). Presuming a slight uptick in frontloading (a 2.3x multiplier) still gives The Nun a $51.52 million debut weekend. Nonetheless, a $4.65 million opening day isn’t worth popping the champagne over.

Source: Forbes September 08, 2018 14:37 UTC