The clothing brand is driving for total transparency in the fashion industry, particularly in the wake of the Rana Plaza factory collapse in Bangladesh and controversy around a number of fashion brands’ workshop conditions. All the clothes produced by Where Does It Come From? “I had two children and I wanted to know who made the clothes I was dressing them in. “Increasingly we are pressured to be ‘on trend’, refreshing our wardrobes regularly so brands create cheaper and cheaper collections – often producing new lines every few weeks. For example our Indian clothing productions helped provide livelihoods for over 500 artisans last year.”Where Does It Come From?

Source: Forbes May 27, 2019 18:44 UTC