Photo: Getty ImagesA new startup says it can make it easier for brands to ramp up the volume and quality of their content on social media, with the help of artificial intelligence. Marketers these days have an ever-pressing need to produce more and more content for their social media channels. Ben Kosinski, director of digital Innovation at Anheuser-Busch, said the hope is that the new product allows the beer giant to do more in social media with fewer resources. “This allows us to create quality content at scale,” he said. Then via a digital dashboard, the marketer can quickly push the videos out to social media platforms like Facebook and Twitter.

Source: Wall Street Journal January 11, 2017 11:00 UTC