Banter by Piercing Pagoda new kiosk Courtesy of Banter by Piercing PagodaFor some 50 years, Piercing Pagoda has been a commonplace fixture in the nation’s malls and as such, easily overlooked. The original Piercing Pagoda name was selected in honor of Bethlehem’s Japanese sister city, Tondabayashi, and inspired by the architecture of the Plymouth Meeting Mall which reminded Cohen of a pagoda. They tested a plethora of name options with consumers and found Banter by Piercing Pagoda met both criteria. Banter by Piercing Pagoda logo Courtesy of Banter by Piercing Pagoda“Banter is defined as a friendly, exciting conversation. Based upon the company’s research, it believes Banter by Piercing Pagoda will connect with current customers and catch on with new ones.

Source: Forbes August 02, 2021 14:42 UTC