Hespiburada.com, one of Turkey’s largest online shopping platforms, was valued at $3.9bn in its IPO on Nasdaq, the first such listing on the exchange by a Turkish firm. Hepsiburada.com was valued at $3.9 billion in its initial public offering on Nasdaq, the first such listing on the exchange by a Turkish firm. Online shopping still accounts for about 10% of the Turkish retail industry, compared with more than 20% in much of Europe, highlighting the potential for growth. Hanzade Dogan Boyner is one of the four daughters of Turkish billionaire Aydin Dogan, founder of Dogan Sirketler Grubu Holding AS. Hepsiburada’s top rival Trendyol was valued at $9.4 billion when Alibaba Group Holdings Ltd. increased its stake earlier this year.

Source: The North Africa Journal July 01, 2021 12:45 UTC