articleUFC announced Bud Light will be its official beer as part of a partnership with Anheuser-Busch following months of controversy surrounding the beer brand that erupted earlier this year. "Anheuser-Busch and Bud Light were UFC’s original beer sponsors more than fifteen years ago. BEER INDUSTRY EXPERT: BUD LIGHT'S DECLINE LOOKS ‘QUASI-PERMANENT,’ ‘THOSE CONSUMERS ARE JUST LOST FOREVER’Anheuser-Busch will be replacing Modelo as the UFC's official beer partner. "Where I sit personally with my core values and I felt like the core values of the UFC, even though we're a global sport, and we have fighters from all over the world. Kid Rock, who went viral in April with a video of him gunning down a case of Bud Light, was spotted drinking a can of it at an event in August.

Source: Fox News October 25, 2023 13:37 UTC