W magazine, the oversize fashion magazine whose 450,000-person circulation belies an outsize influence, is changing hands again. Now to be known as W Media, its new operating partner will be Bustle Digital Group, a web company whose properties include Bustle, an online magazine for women, and Mic, the social justice-focused website, along with a group of investors that includes the movie and television producer Jason Blum, the racecar driver Lewis Hamilton and the model Kaia Gerber, Cindy Crawford’s daughter, who is just 18. “We did it all over Zoom,” said W’s editor, Sara Moonves, who will remain. “None of us even met in person.”Ms. Moonves, 35, got help putting together the group from the model Karlie Kloss, who is also investing. Ms. Moonves met her in 2009 during a Vogue shoot, Ms. Kloss’s first, with Annie Leibovitz.

Source: New York Times August 14, 2020 01:36 UTC