Wendy's to take on McDonald's and Burger King in Britain - News Summed Up

Wendy's to take on McDonald's and Burger King in Britain


By Neil Craven, Financial Mail on SundayPublished: 16:51 EDT, 8 May 2021 | Updated: 06:41 EDT, 9 May 2021American burger giant Wendy's is turning the heat on McDonald's and Burger King with a plan to open up to 400 outlets in Britain, just months after becoming the second-largest burger chain in the US. It has a motto specifically for the UK market – All Beef, No Bull – which, Pringle said, would enshrine its approach to food preparation and supply, customers and staff. A big fan: Hollywood star Arnold Schwarzenegger enjoys a Wendy's burger in the 1970sThis will be seen as a swipe at rivals such as McDonald's, which has come under fire for using contracts that do not guarantee working hours each week. International boss Abigail Pringle claimed Wendy's is 'a great underdog', adding: 'We want to be the best, not always the biggest. Wendy's has credited its emphasis on quality as part of the reason it has dethroned Burger King over the past year as the No2 burger company in the US.


Source: The Nation May 09, 2021 11:03 UTC



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