On December 14 LVMH announced an agreement to acquire Belmond, the luxury travel and hospitality company formerly known as Orient Express Hotels. Belmond’s holdings are second to none in the competitive world of experiential luxury. Translating expertise in luxury goods into luxury experience excellenceThe question is how well LVMH can adapt its proven success model for luxury goods to Belmond’s hospitality. Just like digital and physical retail must merge, so too must the worlds of luxury goods and experiences. In acquiring Belmond, LVMH recognizes this and is preemptively merging the two together.

Source: Forbes December 16, 2018 20:03 UTC