8|24 #MambaMentalityA White-owned British clothing retailer has been accused of cultural appropriation on social media after it emerged the company had trademarked “Yoruba” and even tried blocking a Nigerian woman who wanted to also trademark a phrase with the name in it. Though the company initially informed Isimi it was going to challenge her trademark, she said the company later offered to sell the “Yoruba” trademark to her. Besides the “Yoruba” controversy, the fashion company was criticized for its description of Timbuktu. The company also contacted Isimi to inform her that it has opened a formal process to waive its ownership of the “Yoruba” trademark. #Yorubaisnotforsale https://t.co/4hbPBYm0zl — Yal-Art (@yal_aart) May 26, 2021They want to steal "Yoruba" too and hang it inside the British Museum of stolen stuff ??

Source: The North Africa Journal May 26, 2021 13:13 UTC