Lounging cross-legged on her bed at home in Beverly Hills and wearing a turquoise hoodie, Paris Hilton appeared at ease. Behind her stood a towering mirror illuminated by a sea of LED lights that refracted off her platinum hair like diamonds. Before there were influencers, there was Paris Hilton: a beautiful blank slate of a person onto whom all kinds of ideas and brand sponsorships could be projected. She was the face of the Sidekick (and the victim of a Sidekick hack that brought more of her personal life into the public eye). And she was mercilessly criticized, written off as “famous for being famous.”

Source: New York Times September 12, 2020 09:00 UTC