On the eve of the 2022 FIFA World Cup in Qatar, beIN Media announced that it will broadcast 22 matches on its free-to-air beIN Sports channel in the Middle East and North Africa (MENA). The free-to-air coverage kicked off with Qatar versus Ecuador, with beIn calling the giveaway “a celebration of the first World Cup in the Arab world”. Mohammad Al-Subaie, CEO of beIN – MENA, said: “This is a celebration of a World Cup in and for the Arab world. When we first became Official Broadcaster of the FIFA World Cup Qatar 2022, our mission was to pursue every opportunity to open up access to the tournament. Mohammed Al-Bader, managing director of beIN Channels – MENA, said: “It is more than a decade since Qatar was awarded hosting rights for the FIFA World Cup Qatar 2022.

Source: The North Africa Journal November 22, 2022 00:24 UTC