There are few events which represent the crossroads at which fashion retail finds itself than Ted Baker and Boohoo.com releasing their sales figures in the same week. As Ted Baker's sales plummet and Boohoo soars - where does that leave the future of fashion retail? Ted Baker charges €70 for a leather cardholder, whereas you can spend €135 for a better made version by Mulberry. For all its intents and purposes, I maintain that Boohoo still isn’t fashion - it may be in the business of selling clothes, but selling clothes and selling fashion remain two different things. (Comparatively, at Ted Baker's SS19 presentation in London, their biggest name guest was Greer Grammar, the daughter of Frasier star Kesley).

Source: Irish Independent June 15, 2019 10:04 UTC