An innovative use of AI-led, performance-driven advertising is helping reshape Thailand’s tourism demand beyond the traditional high season. Yango Ads’ booking data from the “Velvet Seasons” campaign also reveals a notable shift in travel demand during Thailand’s shoulder season. The campaign focused on Russian-speaking travellers, a high-value segment identified in the Yango Ads Tourism Industry Guide 2025. Victoria Rossi, Business Development Manager for Asia at Yango Ads, said: “Thailand needs no introduction to the Yango Ads audience. This is why Thailand remains a strategic long-term market for Yango Ads as we help partners drive measurable outcomes and sustainable growth.”

Source: Bangkok Post December 30, 2025 14:09 UTC