SINGAPORE: Amazon launched its express delivery service in Singapore on Thursday, the US online retail giant’s first foray into Southeast Asia and a move that puts it in direct competition with China’s Alibaba. Alibaba already has a headstart in the region with an 83-percent stake in Southeast Asia-focused online retailer Lazada. By just entering their postal zip code after opening the app on their devices, online shoppers can start placing their orders. But Shamdasani warned that Southeast Asia could be a tough market. “While e-commerce is set to grow the market in Southeast Asia is relatively small and fragmented with narrow margins,” he said.
Source: The Star July 27, 2017 04:18 UTC