Fans of the controversial reality show Bigg Boss are awaiting the launch of its fifteenth season. To shorten their wait and give them a dose of the same fun, Voot has announced a digital version of the show — Bigg Boss OTT. “Bigg Boss OTT would lead on to Bigg Boss 15 after six weeks. Explaining the content strategy behind Bigg Boss OTT, Manisha Sharma, chief content officer, Hindi Mass Entertainment, Viacom18, said, “Bigg Boss, over the years, has grown to become a phenomenon that drives conversations across the country. With the launch of Bigg Boss OTT, our digital audiences are in for a treat.

Source: Indian Express July 09, 2021 06:22 UTC