What On Earth 32:41 From denial to delay: ExxonMobil and the language of climate change New analysis from Harvard measures how ExxonMobil used language to make individuals feel responsible for climate change, similar to the strategy used by tobacco companies in the past. The analysis was done by a program that identified and compared words used both publicly and internally and looked for accompanying words or phrases. There have already been several lawsuits filed against fossil fuel companies like ExxonMobil in the U.S. including from the state of Massachusetts . Framing the messageAnother finding was that ExxonMobil used "framing," a term in communications science that ascribes "how an issue is portrayed and understood." "Climate change is happening," said Oreskes.

Source: CBC News May 19, 2021 19:47 UTC