Ford Europe said in the announcement Friday it would streamline its model lineup by improving current vehicles or leaving less profitable vehicle lines. An announcement in January said the long-term plan was to achieve an operating profit margin of 6% in Europe. Late last year, Ford Europe reshuffled its leadership ahead of the expected shakeup. “The profit share that Europe contributes to Ford is a disaster. In its present form, Ford Europe is a unit without profit, but with too much risk,” Dudenhoeffer said.

Source: Forbes March 17, 2019 17:26 UTC