Essentially, they’re the same, except that a trademark identifies the source of goods, while a service mark identifies the source of services. A trademark prevents anyone else from selling similar goods and services within the United States under that business name. Before submitting an application to the USPTO, it's vital to search the internet and federal and state trademark databases to ensure no other business has claimed the name legally. In addition to the USPTO and states' websites, other business name search and trademark search tools are available online. The USPTO requires that trademark applications be filed online using the Trademark Electronic Application System (TEAS), which requires setting up an account at USPTO.gov.

Source: Forbes February 19, 2021 16:07 UTC