“Weddings can be so wasteful, so we tried to reuse as much as we could,” said Ms. Guedes, who budgeted $2,000 for florals. Then Ms. Guedes discovered Bloomerent, a company that finds ways for brides and grooms to share wedding flowers. PhotoMy Flowers Are Now Your FlowersHere’s how it works: If you sign up with one of 60 participating Bloomerent florists, brides and grooms can rent back their wedding flowers to another couple locally, with florists picking up the designs at the completion of one wedding and delivering it to another wedding for use the following day. (So if the flowers originally cost $10,000, the second bride is paying only $4,000 to $6,000, and the first bride gets $1,000 back.) Maybe the floral designer can suggest a similar color scheme using less expensive flowers, or maybe the flowers in the photo are particularly expensive at that time of year, but a similar flower is less at the same time.
Source: New York Times March 29, 2018 14:26 UTC