The Premier League will continue to structure and auction its UK broadcasting rights in ways that are compatible with applicable competition law.” “We welcome the certainty that this Ofcom decision brings,” said a spokesman for the Premier League. The media watchdog launched the probe in 2014 after Virgin Media lodged a complaint arguing that the Premier League should make all 380 matches live on TV. Ofcom is set to scrap its two-year investigation of the Premier League’s multibillion-pound TV rights auction, a move which complainant Virgin Media says will lead to price hikes for football fans. Virgin has argued that by effectively limiting the supply of matches the Premier League has inflated the price that broadcasters have to pay and that cost is then passed on to consumers.

Source: The Guardian August 08, 2016 08:52 UTC